Market Entry Development Program ### 📋 Eligible Entities - Canadian small and medium-sized enterprises (SMEs) - Incorporated businesses and corporations - Sole proprietors and partnerships - Export-ready companies with established products/services - Businesses with minimum 2+ years of operating history (typically required) - Companies with capacity to implement market entry strategies ### 💰 Funding Details - Non-repayable grant (contribution-based funding) - Covers development of customized market-entry strategy - Typically covers 50-75% of eligible consulting and advisory costs - Company required to provide matching contribution (25-50%) - Grant amount varies by program stream and scope of market analysis - Funding flows directly to eligible service providers and consultants ### 🛠️ Approved Expenses - Market research and feasibility studies for target European or Asian markets - Development of customized market-entry strategy and business plan - Market development and sales growth planning - Professional consulting fees for market analysis - Travel for market validation and buyer meetings (limited) - Translation and localization services - Regulatory and compliance documentation review - Competitor analysis and market positioning studies ### ⚠️ Conditions & Milestones - Target markets must be Europe or Asia only - Market entry must occur within 12 months of strategy completion - Company must commit to implementing the developed strategy - All work must be completed by eligible service providers or consultants - Detailed progress reports required at specified milestones - Final deliverable must include comprehensive market-entry strategy document - Funds must be claimed with supporting documentation and invoices - Grant subject to availability and program intake periods - Company must demonstrate genuine export readiness and commitment